Domain Character Length for SEO

How does domain character length effect SEO? Is it ok to have a ton of characters in my domain name? Should I put keywords in the domain name, or my brand? Hyphens or no hyphens? I’ll be writing more in-depth about this soon, but in the mean time, the following article helpful in answering some of these questions. The summary is don’t worry too much about the number of characters, and don’t use hyphens. Check this out: Do Long Domain Name Effect Your Rankings